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The Style Idealist


I collaborated with Cat, the branding and web designer behind Gatto, to create a new WordPress theme for The Style Idealist.

Cat designed the website and handed over the theme development to me. It includes a static homepage as well as custom archive, single blog posts, shop page, about page, contact page, and “As seen in” page. I also installed and set up the new theme on the live website.

As always, it was a pleasure to assist Cat with this project.


This WordPress theme was developed using the Genesis framework.

  • A completely custom homepage featuring a slideshow displaying latest blog posts, shop section, “In the spotlight” section and Instagram feed.
  • “Sticky” header that stays in place as you scroll down the screen.
  • Custom shop page with tabs for different categories.
  • Fully responsive and mobile-friendly.
  • Easy for the client to customise without touching any code.

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